The good, the bad, and the vital. The power of online reviews is undeniable. So how can e-commerce and, more generally, businesses stay on top of the game…
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In 2022, analysts found that approximately 49% of all emails sent worldwide were identified as spam. In fact, it is not difficult to notice the enormous quantity of…
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As 2024 begins, Gmail and Yahoo are poised to introduce major updates to their email management policies that will significantly impact your email marketing strategies. These…
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Why send automatic Whatsapp messages to your customers? If you have an e-commerce site you will surely know that one of the most difficult, but at the same time most important, aspects for a…
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From Sunday 22 January Libero Mail and Virgilio Mail, the Libero and Virgilio email services, will not work. The blackout, which has continued for 5 days now, prevents…
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If in recent days you have also received an email with the subject “Illegitimate use of Google Analytics: request for removal pursuant to art. 17 GDPR”, sent by a certain Federico Leva,…
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The newsletter is a very useful tool for those companies that want to maintain a strong presence on the web. Thanks to this tool it is possible to increase the number of customers…
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On the 50th anniversary of e-mail, invented by Ray Tomlinson in 1971, digital mail is still one of the most important and used marketing tools (but not only). The box…
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In a historical period in which the world economy has been battered by numerous unpleasant events known to all, companies find themselves having to face new daily challenges to…
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As we come to the end of what has been a very different year for all of us, it's time to think about the PPC best practices of the last few months and what…
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A startup without effective market research is like a ship traveling offshore without a compass. Therefore, it may lose its direction after a while and may disappear…
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Amazon is one of the largest and fastest online retailers in the world. In a single day, Amazon ships up to 1.6 million packages. Many brands sell their…
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