One of the aspects that are too often ignored by e-commerce site managers concerns the online reviews that consumers publish on the web after a purchasing experience. This phenomenon is in strong…
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CRM, an acronym for Customer Relationship Management, is a tool that can help your business grow in an increasingly competitive market. For a modern company, the role of…
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Omnichannel Marketing is a strategy used by companies to interact with their customers, with the aim of creating an engaging and satisfying user experience. This includes both physical channels…
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Work from home and slow connection? With today's article we return to talking about smart working. In fact, more and more people are forced to work from home by the new wave of…
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On December 10, news was disclosed of the presence of a serious vulnerability in the Apache Log4J library, called Log4Shell, which puts almost all applications and…
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On 10 June 2021, the Privacy Guarantor issued a provision that will oblige all website owners to comply with the new guidelines on…
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The strong push towards digitalisation caused by the pandemic over the last two years has generated a simultaneous increase in cybercrime. The hackers, coordinated in real…
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Those who work in the SEO field know how important it is to optimize a website for search engines. SEO positioning is a constantly evolving job, which attempts to…
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Community marketing is a commercial strategy that aims to establish a dialogue with existing customers who gather in groups (or communities) on the web. This practice…
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How to protect your devices and data in smart working The phenomenon of smart working, which recently exploded due to the pandemic, has now become part of…
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Since their invention and marketing, smartphones have come a long way, going from simple objects capable of making calls and, at most, sending messages, to devices…
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On the 50th anniversary of e-mail, invented by Ray Tomlinson in 1971, digital mail is still one of the most important and used marketing tools (but not only). The box…
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