A survey, carried out on over 1000 users who practice online shopping, reveals what are the sources of greatest satisfaction or frustration for users who make purchases within a…
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In a historical period in which the world economy has been battered by numerous unpleasant events known to all, companies find themselves having to face new daily challenges to…
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The so-called social commerce represents an evolution of the now well-known e-commerce (digital commerce), which is located within social network networks. In many countries around the world (first and foremost China), this…
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In this article published on August 23, 2021, we talked about the changes that will be introduced by Google starting from 2023, but which as we will see have already begun, regarding…
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The app market in numbers The world of the web is increasingly mobile first. In 2020, 4.5 billion people were able to connect to the internet and around…
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Born in October 2000 under the name Google Adwords, Google Ads is a paid service that allows you to insert advertising content into Google search pages.…
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The news that the new and much discussed 5G mobile network technology is preparing to replace the current 4G network is certainly nothing new. Leaving aside the laughable theories of…
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Google announces that, starting from 2023, its Chrome browser will no longer support third-party cookies. The news, which appeared some time ago on the company's blog…
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E-commerce in 2021 The economic crisis resulting from the emergency caused by the Covid-19 pandemic has affected many sectors and, in particular, the trade sector. Many commercial activities, in fact, have been forced…
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From 14 October 2020 Google released the fourth version of a famous and important web traffic analysis tool: Google Analytics 4. Thus was born a platform that…
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Google Search Console: what is it? Whether you are an SEO analyst, a marketing manager or a merchant approaching the world of e-commerce for the first time, you will certainly need…
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For 2021, in addition to quality content, the watchword is speed! THE WEBP FORMAT greatly reduces the weight of the single page of the website. To date…
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